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Persona in Service Design. How to use this tool?

Service Design to metodyka wykorzystywana do tworzenia nowych usług i optymalizacji istniejących. Co ciekawe, powstała…

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Service Design vs. Design Thinking. What are they and how do they differ?

Service Design i Design Thinking zyskują ostatnimi laty na zarówno na popularności, jak i znaczeniu…

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Customer Journey – what is it and how can it help your business?

Customers take a number of different actions before deciding whether or not to use your…

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