Orange is the biggest mobile operator in Poland. As one of our legacy clients with over 5 years of cooperation, they’ve entrusted us with many of their challenges, including solving business issues, training, and innovation.
The cooperation with Socjomania allowed us to organize our knowledge of managing paths and customer experiences systematically. At Orange Polska, we put the customer first, so it is critical for us to promote knowledge about the Customer Journey within our internal structures. In the spirit of co-creation, together with Socjomania, we have managed to develop a guide that can be used by every employee who wants to use the Customer Journey approach. Such collaboration always broadens the horizons. I would highly recommend them!
Adriana Harmoza, Employee Development Expert, Culture and Development, Employee and Manager Development Department at Orange Polska
In order to systematize and spread the knowledge across the whole organization efficiently, we proposed a detailed step-by-step guide. The goal was to:
Additionally, we organized a series of interactive meetings for the workshop participants using the Mentimeter tool. It allowed them to practically go through all the assumptions of Customer Journey mapping and fully immerse themselves in the process.
Based on the document we developed, each employee who wants to work in line with Customer Journey mapping knows clearly: