Krzysztof

A new brand established as part of a publishing house needs a coherent vision, inclusion in the main brand’s voice, redefinition of a team of employees, and defining its place…

One of the innovative and sustainable construction solutions leaders faces the challenge of digitizing the organization. Lafarge wants to improve the customer and employee experience, automate processes, create new/redefine old…

Employer branding and consumer branding – these two elements should work together. The overall image they build should be consistent, especially in the social media era. How to involve employees…